Introduction
The era of information has brought numerous opportunities along with a flood of data. Dealing with this flood of information makes the daily life of a manager more complex, making the challenge of staying ahead of the competition even more significant. Effective data management is crucial to the success of your business, and it is in this context that our BI Qlik® solutions takes a prominent role.
Having a BI goes beyond the whim of having yet another tool. It’s about securely and well-organized management of your business’s most valuable asset today: information. Without information, companies can lose an entire history. Have you ever thought about losing a customer portfolio? A history of what they purchase and where? But fear not, if you’ve made it this far, you’re on the right path: prevention.
In this article, we will thoroughly explore the advantages of adopting BI as a solution for organizing all your data.
Decision-Making
A manager needs a tool that takes care of their data, filters it, organizes it, generating dashboards and insights. With insights, your business starts making informed decisions – thinking about “what, how, why, and where” – creating a solid foundation between management and decision-making. The great benefit of having a BI lies in the ability to capture real-time data, identify what is happening, and more than that, anticipate what is yet to come.
This is only possible thanks to real-time monitoring, which helps identify problems before they become crises and displays opportunities as they arise. This agility is crucial for standing out in highly competitive markets. BI Qlik® allows you to gather data from various sources, for example, from economic websites, spreadsheets, CRM, and ERP systems.
Furthermore, BI enables you to identify and compare market data with your business data. For example, if the market is actively investing in a specific raw material, your BI will inform you. To achieve all this organization, two elements are crucial: an excellent tool and a qualified team.
A Good Tool
Our BI allows you to have a comprehensive view of your business, identifying sectors, products, or employees that are generating profit or loss. Moreover, having a tool that centralizes and organizes data ensures that the right information reaches those who need it. Having information available clearly promotes greater integration among all sectors of your company, making everything more organized. You must have heard the famous phrase: “If employee X leaves, I don’t even know where to start.” When everything is documented and organized, the process becomes transparent for everyone, ensuring the continuity of your business.
This unified view also enables you to identify areas that need improvement, process optimization, and strategy enhancement. An additional major advantage is the reduction of errors and inefficiencies. BI automates data collection, eliminating the need for error-prone manual processes. Intelligent automation ensures greater accuracy and data consistency, saving resources. Additionally, be sure to check out our articles and posts on RPA.
A Good Team
Your team plays a crucial role in the relationship with BI: it can become an indispensable tool or just another cost. How to change your team’s perspective? The answer lies in productivity. We often hear about tight deadlines and overworked teams.
Having information easily accessible with just a few clicks facilitates the resolution of small daily tasks that usually consume many hours. Let’s consider an example: weekly, it is necessary to generate a report with the key market data, information about world stock exchanges, and the Euro exchange rate, among others. Can you imagine how many hours an employee spends researching and compiling this information? With BI, you can connect external data sources that provide this information in real-time, allowing you to access it exactly when needed, without the need to create spreadsheets and charts from scratch.
From now on, your team will be focused on more creative and strategic activities, increasing success and significantly reducing employee turnover. By the way, reducing turnover has been one of the biggest challenges of this generation, with the need to create an increasingly welcoming and, above all, challenging environment.
Competitiveness: The Order of the Day
All major companies use BIs to organize their data, without exception. For years, Qlik® has been a leader in the industry, serving medium to large companies in various fields. What we have noticed is that all these companies can gain a significant competitive advantage over others. Having valuable information and insights allows for a more effective response to customer needs, agile innovation, and quick adaptation to market changes.
The crucial point is that, with information, it’s possible to better understand customer needs. This enables personalized offers, improved customer service, and the creation of more engaging experiences, which in turn increases customer engagement and loyalty.
In summary, BI has become an essential strategy in an information-driven world (and information has become money). With the constant growth of data volume, it provides a solid foundation for strategic decision-making, operational improvement, customer engagement, and competitive advantage. It is a choice that can lead your company to lasting success.
